What I found interesting was the depth in which the author Kevis Samspon goes into when talking about the fashions from that era, just like Phil Thornton did with 'Casuals'. Some of us can remember seeing the back end of the casual movement, our parents probably handing us down some of their old clothes. The Casual movement first came about in the late 70's and was mainly seen in the north. Lads would deck themselves out in there best gear and head to the pub every saturday in preparation for a tussle with hooligans from rival teams. It wasnt all about who was the hardest firm, who dressed the best was as important. This rivalry forced each firm to keep fully abreast of the latest trends. Whether it was the new haircut or the latest 'trainies', the saying 'better never than late' was words these guys lived by.
Im sure you have all noticed fashion at present is still in its nostalgia phase, going back to the good times of old (basically the fashion industry have run out of ideas). Well the 'Casual' movement has to go down as one of my favourite and its coming back strong. The trainers were Diadora or Forest Hills, the shoes were the Desert Boot, the jeans were Lois, the trousers were Farahs, the tee's were Lonsdale, the shirts were Ben Sherman, the coats were Peter Storm, the bag was Head. If you saw a guy decked out in these labels then it was a sign saying 'do not mess'. These are just a handful of many brands that represented that period.
Some images...
Diadora's available at Oki-Ni
Ben Sherman x Barracuta Harrington Jacket
Classia Fila BJ's..
Head bag for those trips to European sportwear stores...
Sergio Tacchini available at EndClothing
14 comments:
Look out for The Firm.....
who do you people have to jump on everything
Am i correct in thinking that when you say 'you people' your talking about me?
Answer to your question....if you actually knew me you'd know that i dont dress in '80's Casual' gear. Im a mere fan, i appretiate the look/era/attitude. A lot of stuff i post on BNTL are stuff im interested in this doesnt mean i live it day in day out.
Also i like to share with people what i see in terms of trends on the street. You saying im jump on everything is telling me im doing a good job.
Happy reading.
yeah but by posting stuff like this it kinda ruins it
I've thought at length if what i'm doing ruins or has bad effects on the origins. But the way i look at it is if you are just jumping on a bandwagon then your living a lie but if you've done you homework and are actually passionate about something then it doesnt matter if there are some wannabes out there beggin it. Let them and watch them jump on the next fad that comes along. Keep doing what your doing and you'll be fine.
more posts like this please ollie!!!!
nice post. i enjoyed it a lot.
fair enough ollie i think people should just be themselves though and create new trends and attitudes rather than trying to be something that has already happened
away days is whack from the creps point of view, not at all consistent with the shoes actually available at the time but instead a platform for adidas to promote shoes based on that era : available today... the perfect advertising ploy.
Trend sparked?
or products placed?
I would like to think that a trend comes from the ingenuity and individuality of the people in the world, not whoever has loads of money to put into the new stylized re-interpretation of a subcultural movement, but hey, we all know how it goes. And I think you are right, in the months to come this style will be very prominent.
The whole thing is summarised perfectly by the statement on the inside of the Ben Sherman jacket "History is made and never bought".
I hope people who buy the jacket realize they are indeed buying and not making anything....
So lets have some new stuff yeah!
Bare breeze on hear, good post.
http://nick-lewis.blogspot.com/2009/03/awaydays.html
blogged about awaydays, maxim did an interesting casual feature not so long ago. I've been going to football since i can remember, a man city fan, i used to take some of my best pieces and still do from what I would see on the terraces up north. Casual culture is awesome. nice post. oh and check out http://www.countylads.com/
doing a plug.
http://nothingfunner.blogspot.com/2009/05/face-1983-casuals.html
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