If you're going to charge these prices then come with some originality and personality. This isn't a hate thing...Norse you are indeed smashing it.
Anyway this post isn't about clothing its about balls. I wanna see the days come back where brands weren't scared to call out their competition. You should have the confidence in your product to go against anyone. Maybe that should be said in everyday life as well. If you don't like something then don't be afraid to say it.
Some good examples of brands once having balls are...
Pespi vs Coke
Adidas vs Nike
*Edit: Norse is probably not the worst culprit, I said this for affect. Don't want to offend any Norse fans.