EL VACÍO: A NEW ATMOSPHERIC MULTI-MEDIA EXPERIENCE
Gogy and Nikolai Rose are proud to announce the launch of the collaborative multi-media project El Vacío. The project uses a variety of mediums - photography, video, print design, installation design, web design, music, and scent - to create a monument to a feeling.
Inspired by Salvator Dalí’s interpretation of Diego Velásquez’s renowned painting Las Meninas, El Vacío is an exploration of the void:
“El Vacío is boundless, intoxicating, everything ephemeral, fleeting, blurry, warm, seductive. It passes before you know you’re in it. Being there is euphoric but dangerous, beautiful yet treacherous, dark and cryptic. It is occluded by grey area, lust and living … It is the obstruction of references to the concrete, grounded, physical world. Everything is questionable, nothing definite.”
At the project’s core is a series of photographs taken by Gogy on his cell phone, a tool well suited for spontaneity. He approached Nikolai Rose to collaborate on the design of a book for the images, as well as the creation of an immersive installation to embody the El Vacío experience.
Jonathan Vingiano, of the digital agency OKFocus, has created a website for the project that will launch alongside the installation. El-Vacio.com serves both as a digital extension of the El Vacío atmosphere, as well as a hub for practical information about the project (www.okfoc.us).
Physical Therapy has created an ambient soundtrack for the installation and that will also be available for download on the website (www.sheneedstherapy.net).
Joya has also partnered with the team to create a limited-edition scented candle that will burn at the installation (www.joyastudio.com).
El Vacío has previously shown in Tokyo, Japan this past October, and is opening at The Wayward Gallery in London, England on November 17th, 2011 at 8pm, and will be on display until November 22nd, 2011.
>> THE WAYWARD GALLERY
47 MOWLEM ST
LONDON
E2 9HE
(http://www.thewaywardgallery.
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